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"See America's First". Can anybody tell me the year(s) this slogan was used? thanks, joe
See America's First...Chevrolet
1931 Sedan Delivery 31570
1933 Standard Sports Coupe 33628.
1934 Master Sedan Delivery Canadian 177/34570
1968 Z/28 Camaro
1969 SS 396 Camaro
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Joe: I must not be reading this quite right, or something.... Any chance you left out a word??
Does it apply to Chevrolet?? Cars?? Trucks??
What 'approximate' year(s) do YOU think or guess?? :confused: :o :confused: Bill.
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It's a slogan i've seen on USA1 licence plates. They were installed at some of the dealers mainly during the late 50s thru the 70s. Some say "putting you first" & there are others too.
They must've been slogans used by Chevrolet at the time...but which time frame for "See America's First" .....joe
See America's First...Chevrolet
1931 Sedan Delivery 31570
1933 Standard Sports Coupe 33628.
1934 Master Sedan Delivery Canadian 177/34570
1968 Z/28 Camaro
1969 SS 396 Camaro
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See America's what first?
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I think it may have been a play on words. Explore America & America's first real car.....
See America's First...Chevrolet
1931 Sedan Delivery 31570
1933 Standard Sports Coupe 33628.
1934 Master Sedan Delivery Canadian 177/34570
1968 Z/28 Camaro
1969 SS 396 Camaro
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Joined: Nov 2001
Posts: 29,863
Tech Advisor ChatMaster - 25,000
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The Mangy Old Mutt
"If It's Not Junk.....It's Not Treasure!"
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Shade Tree Mechanic
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Shade Tree Mechanic
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I think the slogan you all are refering to was "SEE THE USA IN YOUR CHEVROLET" which was made famous by Dinah Shore in the '50's
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The Mangy Old Mutt
"If It's Not Junk.....It's Not Treasure!"
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Joe: I just flat out don't remember "See America First." Memory bank just doesn't include that slogan. Period. And the 'odd' part about it is I was in the ad biz for around 35 years. And have been a Chev Nut (excuse me Gene) for around 50 years.
As I recall the "USA - 1" promo plates first appeared in 1957. They were white (background) with USA-1 in 'gold.' I don't think I've ever see any slogan on them, let alone "See America First."
So all I can tell you is USA-1 first appeared in 1957. Bill.
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I have just finished thumbing through my copy of Campbell-Ewald, A Celebration of Over Seven Decades of Chevrolet Advertising, and find something that may be what you are after. (Campbell-Ewald did the Chevrolet advertising for the 70 years mentioned). Anyway, in 1972 the slogan was "Chevrolet. Building a Better Way to See the U.S.A.". Could this be what you were in reference to? 
RAY Chevradioman http://www.vccacolumbiariverregion.org/1925 Superior K Roadster 1928 Convertible, Sport, Cabriolet 1933 Eagle, Coupe 1941 Master Deluxe 5-Passenger Coupe 1950 Styleline Deluxe 4-Door Sedan 1950 Styleline Deluxe Convertible 2002 Pontiac, Montana, Passenger Van 2014 Impala, 4-Door Sedan, White Diamond, LTZ 2017 Silverado, Double Cab, Z71, 4X4, White, Standard Bed, LTZ If you need a shoulder to cry on, pull off to the side of the road. Death is the number 1 killer in the world.
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Backyard Mechanic
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Backyard Mechanic
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SEE THE USA IN YOUR CHEVROLET - was the best slogan chevrolet ever came up with. Why can't you find a tag like this?
JOHN GILL
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john gill asked: "Why Can't you find a tag like this?"
Maybe it's because nobody's around who could BELT IT OUT like Dinah Shore, who, sadly, has been gone for some years now!!!
Somehow I can't see Britney Spears (or any other current twit) singing that and having anybody even care. Unless a Chevy guy heard it and 'cared' enough to want to throw a F*rd hubcap at her head!!!
Bill.
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Please take a look at e-bay item 6534617605. This plate is offered as a reproduction although these are originals. I too have one. Just was inquiring about when the slogan was used.....thanks, joe
See America's First...Chevrolet
1931 Sedan Delivery 31570
1933 Standard Sports Coupe 33628.
1934 Master Sedan Delivery Canadian 177/34570
1968 Z/28 Camaro
1969 SS 396 Camaro
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Joined: Jan 2002
Posts: 194
Shade Tree Mechanic
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Shade Tree Mechanic
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I've seen the "See America First" slogan, but don't remember it associated with Chevrolet. Here's a link to a website with more: http://www.nps.gov/crla/saf.htm Landscape painters and photographers were hired to promote the spectacular scenery along the rail routes and lure tourists away from Europe. The newly established national parks like Yellowstone, Yosemite, Mount Rainier, and Crater Lake featured prominently in rail advertising by 1900, but many Americans continued to spend their summers in mountain resorts across the Atlantic. This began to change when the Great Northern Railway adopted the "See America First" slogan in 1906 to promote their budding resort facilities in northern Montana.
The slogan was suggested by the railroad's official photographer, Fred Kiser. Some of his work was subsequently exhibited at the U.S. Capitol and allowed the railroad to secure passage of a bill establishing Glacier National Park.
Although Glacier owed its existence to "See America First", European resorts furnished the models for tourist accommodations. Hotels and cabins built by the Great Northern copied Swiss architecture while the railroad's employees in the park donned costumes recalling the Alps. Similar facilities appeared in other national parks and helped to popularize them.
1924 Superior "F" Touring Car
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Tech Advisor ChatMaster - 25,000
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The Mangy Old Mutt
"If It's Not Junk.....It's Not Treasure!"
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Hey JYD,
Zillion...That's a very big number!!
So is 7000 plus posts!!
Congratulations, Your commitment is certainly appreciated by this member.
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Joined: Nov 2001
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Tech Advisor ChatMaster - 25,000
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The Mangy Old Mutt
"If It's Not Junk.....It's Not Treasure!"
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Skippy: Way to go!!! You must have hit 7000 around 8pm tonight talking about the date of the '32 engine. I'm sure glad you're at 7009. You need a little cushion. I can think of at least five, maybe six, that won't count!! Big number for a big boy!! Congrats!!  -skippie!! Bill.
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Joined: Nov 2001
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Tech Advisor ChatMaster - 25,000
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The Mangy Old Mutt
"If It's Not Junk.....It's Not Treasure!"
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Joined: Sep 2003
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Right on, Dude. Or in your case (with 7000 posts) it's more like WRITE ON.....
I'll be pleased to 'celebrate' a bit.....
Bill.
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I'll probably have a zillion posts by the time I finish the 48 wooppee!!chef- 
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